Reach every rep, and prove the impact, without growing your team.

Most enablement teams are small and serve a much larger sales organisation. We help you carry your way of selling into the tools reps already use, and show what it changed.

The skills required are broad.

Some enablement teams are strongest in learning, coaching and behaviour change.

Others are more technical, focused on systems, process and implementation.

It is less common to find all of those capabilities in the same team.

That’s where Amplify can help.

Common challenges for enablement teams.

  • A wide range of responsibilities.

  • Commercial and technical capability gaps.

  • Good practice that is difficult to scale.

  • Implementation that stretches internal resources.

Put your way of selling into the flow of work.

Amplify helps enablement teams turn good practice into support sellers can access when they need it.

  • AI reinforcing your qualification methodology as a deal develops.
  • Helping reps prepare, research or plan more effectively.
  • Giving managers clearer insight into where coaching is needed.
  • Helping the wider team become much more capable AI users.

Add capability without adding headcount.

  • We work alongside your team to bring in the commercial, technical and AI capability needed to turn good practice into something reps actually use.
  • Where it makes sense, we build that capability inside your team, so you can maintain and extend what’s been introduced.
See how we work

What it looks like in practice.

3 weeks

How far close dates were running ahead of the evidence.

An always-on qualification agent compared each deal’s forecast close date with what the activity in the CRM actually supported. On average, deals were forecast to close three weeks earlier than the evidence suggested. Leaders could see that slippage before it reached the forecast, and managers had something real to coach against. Occasionally it ran the other way, with deals ready to move sooner than the seller had called.

Global technology provider

Watch a call-review agent work.

It reviews your team’s discovery calls against the qualification method you use, then shows where coaching will make the biggest difference.

Discovery call reviewer

Simulated demo using fictional data.

We work inside the tools your team already uses.

  • HubSpot
  • Salesforce
  • Pipedrive
  • Microsoft Dynamics 365
  • Salesloft
  • Outreach
  • Clay
  • Apollo.io
  • ZoomInfo
  • Lusha
  • Cognism
  • ChatGPT
  • Claude
  • Microsoft Copilot
  • Google Gemini
  • Gong
  • Granola
  • Fathom
  • Fireflies.ai

Talk to us about what you’re trying to enable.